MS1 en-us
MS2 Adjunct Professor (m)
MS3 Adjunct Professor (m)
MS4 Adjunct Professor
MS2 Adjunct Professor (m)
MS3 Adjunct Professor (m)
MS4 Adjunct Professor
Serge Lafrance
Adjunct Professor, Office of Executive Education
Contact information
HEC Montréal501, de La Gauchetière West St.
Montréal (Québec)
Canada H3Z 1Z5
Email : serge.lafrance@hec.ca
Phone : 438 492-3270
Secretary: 514 340-6001
Fax : 514 340-6970
Office : A.710
Personal page
Other title(s)
- Director, Executive Education HEC Montréal
- Member of the Board of Directors of the UNICON consortium (Global Consortium for University-Based Executive Education), co-chair of the Benchmarking Committee, and president of the Continuity Committee of UNICON
Education
- DEA (Gestion), Université de Montpellier
- MSc (Marketing), Université de Sherbrooke
Expertise
- Growth Strategy
- Market Development
- Marketing Strategy
- Market Research (Local & International)
- Brand & Reputation
This selection of supervision activities covers the last five years.